Articles
Why Good Products Often Don’t Sell in Japan
❚ Understanding Japan’s purchase structure through metrics (for overseas eCommerce operators) You can bring a genuinely great product into Japan—strong quality,...
Dec 19
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How to Stop Sales from Collapsing After Rakuten...
After Rakuten Super Sale ends, many store owners say the same things: “Sales were strong, but I don’t actually know...
Nov 27
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Strategic Categories for Entering Japan’s E-Com...
A concise 5-minute report based on 2024–2026 trends Japan’s B2C e-commerce market reached approximately JPY 26 trillion in 2024 and...

