On-going support
E-commerce operations · Japan specialists
Japan E-Commerce Operations & Marketplace Management Services
Outsource the day-to-day running of your Japanese stores to a cross-border Japan specialist. We manage Rakuten Ichiba, Amazon Japan, Yahoo! Shopping and Shopify accounts as your in-market team — so you don't have to hire, train or operate locally.
Talk to us about managing your Japan storesWhat this is
E-commerce management services, built for selling in Japan
Running a store in Japan is a daily job: listings to update, ads to optimize, promotions to plan, catalog and category rules to follow, and performance to keep healthy — all in Japanese. Bottleship's e-commerce operations service is the outsourced team that does that work for overseas brands. You keep ownership of the brand and the strategy; we handle the in-market execution.
Specialist focus: we operate only in Japan and cross-border-into-Japan. If you need a Japan marketplace and store operations partner, that's exactly what we do.
What we manage
Your Japan stores, run end-to-end
Marketplace account management
Day-to-day management of your Amazon Japan (Seller Central), Rakuten (RMS) and Yahoo! Shopping accounts — listings, inventory, orders, pricing and account health.
Listing creation & optimization
Japanese product pages that convert — titles, keywords, A+ / store content and ongoing CRO, built the way Japanese shoppers buy (not literal translation).
Advertising & promotions
Rakuten RPP and Amazon Ads management, plus sale-event and points-campaign planning (Super Sale, point-up) — tuned to ROAS and contribution margin.
Shopify & own-domain operations
Operating your Japanese D2C Shopify store alongside the marketplaces — merchandising, campaigns and conversion improvements.
Catalog & category compliance
Keeping listings compliant with Japanese marketplace rules and category/labeling requirements (cosmetics, food, supplements) so pages stay live.
Reporting & optimization
Monthly reporting on sales, margin and channel performance, with a clear next-move plan — decisions tied to profit, not vanity metrics.
Why outsource it
A Japan operations team without the headcount
No local hiring. Get native-Japanese marketplace operations without building and managing a team in Japan.
One team, every channel. Rakuten, Amazon Japan, Yahoo! and Shopify managed together, not five disconnected vendors.
Strategy and execution. We don't hand you a deck — we operate the stores and improve them month over month.
Profit-led. Operations measured against margin and LTV — the numbers that matter.
Who it's for
Overseas brands that are already live in Japan (or about to launch) and want to hand off day-to-day marketplace and store operations to a specialist — instead of stretching an overseas team across a market and language they don't operate in.
Let's run your Japan stores for you.
Tell us which channels you're on (or want to be), and we'll map what we'd manage and how. No pressure — just a clear plan.
Summary: Bottleship provides e-commerce operations and marketplace management services for overseas brands selling in Japan. As an outsourced, in-market Japan team, we manage Rakuten Ichiba, Amazon Japan (Seller Central), Yahoo! Shopping and Shopify accounts — listings, advertising (Rakuten RPP, Amazon Ads), promotions, catalog and category compliance, and monthly performance reporting — so overseas brands can run and grow in Japan without hiring locally.
ALL YOU NEED IS TO OUTSOURCE IT TO US
At Bottleship Marketing, we empower e-commerce businesses to thrive in the Japanese market by providing comprehensive, expert-driven solutions that optimize your operations and accelerate growth.
Market Places
Marketplaces that we support
