Articles
Why Japan Is Still a Prime Market for Global E-...
❚ Understanding Japan’s Quiet E-Commerce Boom While global e-commerce growth shows signs of plateauing in some regions, Japan remains a...
How Japanese Ads Are Different
❚ Selling Style: Soft vs. Direct Japanese ads often take a soft and emotional approach. They don’t push people to...
Cracking Japan’s Fast-Growing Online Market
❚ What’s driving Japan’s e-commerce acceleration The habits formed during the pandemic have become permanent. Shoppers who once favoured bricks-and-mortar...